BoDu WEB

We’ve been talking a lot lately about making your website mobile friendly; about the recent Google mobile friendly update, and tests to ensure that your site meets the standards that Google are looking for. As with many of the Google updates, one of the best sources of information is directly from the horse’s mouth – […]

Google’s mobile-friendly update (a.k.a erroneously as Mobilegeddon) has people talking once again about how important responsive or mobile friendly sites are. But what if you’ve spent a lot of time and money on getting your website to look and work the way you want it to, but it isn’t mobile friendly; do you have to […]

When Google announced, back in Feb 2015,  that it was going to start adding ‘mobile-friendliness’ as a signal to its search ranking algorithm pandemonium typically ensued, and the term ‘Mobilegeddon – Google’s Mobile Friendly UPdate’ was coined. As it came closer to the April 21st role out, webmasters worldwide were plagued by zealous SEO and […]

Here’s a really nice infographic which outlines various different elements, both on and off the page, that influence search engine optimisation. It imitates the periodic table to grab your attention:   Now, apart from it being a very useful guide for beginners trying to get to grips with concepts like ‘on-the-page’ and ‘off-the-page’ in seo, […]

The folks over at Greenpeace have embraced social networking to huge effect, and this week they launched their latest campaign with a really clever combination of their own site, a dedicated facebook page, and a cool video available on youtube. The story is a simple one – Mattel, the toy giant, has been accused (along […]

The other day I ran into a problem which is becoming increasingly common – how to right a video, taken from an iphone, which displays on its side? I do most of my video conversions with ffmpeg, but the version I have doesn’t have any support for rotating videos (though it does have the possibility […]

So, after a lot of rumours and behind the scenes testing, Google has come out and made it official – the speed of your website is now one of the (over 200) factors taken into account when ranking your site in the search results. Cue widespread panic and a lot of shark-like activity on the […]

There’s a good article posted by Nine by Blue’s Vanessa Fox (who, when working for google was responsible for google’s webmaster central), about why restaurants should care about local search. Amongst the key points that it makes is that your business needs to take on a holistic approach to its online presence, not concentrating solely […]

There’s a interesting, though flawed, marketing campaign going on for Philip Pullman’s latest book, The Good Man Jesus, The Scoundrel Christ. It takes full advantage of social networking and technology to promote the book, and is worth looking at a little more in detail for other novelists promoting their books online – with or without […]

There’s a good article in Mashable magazine entitled ‘Why Your Brand Needs to be on Facebook Now’, which goes back over the fact that Facebook hit a milestone recently when it became a more visited site than google in the US – that’s their main reasoning behind why your brand needs to be up there: […]