The folks over at Greenpeace have embraced social networking to huge effect, and this week they launched their latest campaign with a really clever combination of their own site, a dedicated facebook page, and a cool video available on youtube. The story is a simple one – Mattel, the toy giant, has been accused (along […]
Ken dumps Barbie in Social Networking coup
Friday, June 10th, 2011Using Social Media for the Environment
Wednesday, April 22nd, 2009It’s EarthDay, and Mashable magazine – an invaluable resource for anyone interested in social networking technology and developments – have a useful article, by Elsa Wenzel, on how various activist organisations are harnessing the power of social networks, either using existing platforms like Facebook, or developing their own dedicated networks. A more extensive list is […]
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