It’s official – speed is a factor in google ranking, but don’t panic

Monday, April 12th, 2010

So, after a lot of rumours and behind the scenes testing, Google has come out and made it official – the speed of your website is now one of the (over 200) factors taken into account when ranking your site in the search results. Cue widespread panic and a lot of shark-like activity on the […]

Marketing Pullman’s ‘The good man Jesus, the scoundrel Christ’ online – some lessons

Saturday, April 3rd, 2010

There’s a interesting, though flawed, marketing campaign going on for Philip Pullman’s latest book, The Good Man Jesus, The Scoundrel Christ. It takes full advantage of social networking and technology to promote the book, and is worth looking at a little more in detail for other novelists promoting their books online – with or without […]

Self-Publishing? What should you pay for your website.

Friday, June 19th, 2009

We’ve already pointed out one horrendous experience had by a self-publishing author (who paid his publisher over ten-times the going rate to register his preferred domain name, and then found that they had actually registered it to themselves). Browsing about we’ve come across another mistake that authors/novelists using self-publishing companies can make. They presume that, […]

Authors Beware – a common mistake made by self-publishing authors

Friday, May 22nd, 2009

We’ve started work on a site for a self-publishing author recently, who already had a basic site setup at one of the more prominent free website networks for authors. He has his own domain name, and – frustrated at how poorly his site has worked thus far, in terms of search engines in particular – […]