Free Content isn’t the problem – free advertising is the model killing online media

Wednesday, March 24th, 2010

Following on from the earlier post about Smashing Magazine’s cash crisis, and the extraordinary measures they’re taking to raise funds, and in response to a comment made there, it struck me that while there’s plenty of talk about how free content is an outdated and unworkable model, hardly anyone talks about the real elephant in […]

Twitter turns its back on advertising

Tuesday, May 19th, 2009

The big question that has hung around Twitter – like many other startups (and remember, the micro-blogging service is scarcely three years old) – is how will it make money? The conventional approach has always been around advertising. The other big social networking names Myspace and Facebook have both based their business models around advertising […]