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Archive for the ‘general thoughts’ Category

Getting your pages indexed in google’s local search – a google.co.uk case study

Sunday, March 7th, 2010

There has always been plenty of debate about the importance of choosing an appropriate tld (top level domain, like .com, .ie, .co.uk etc), and choosing a hosting service based in your main target market.
Until recently the common wisdom was that, if you wanted to rank well in a specific local search engine index, like for [...]

Shortening the_excerpt in wordpress with substr

Monday, November 30th, 2009

Things have been very busy here for the last couple of months, so sorry for the lack of posts. We hope to resume normal posting shortly.
In the meantime, here’s a quick and simple wordpress tip that’s come in handy for us so we thought it would be good to share.
One common problem you can run [...]

Google puts Premiership and Serie-A football fixtures at top of serps

Friday, August 21st, 2009

It seems that Googlehas suddenly  subscribed to that famous old adage of Bill Shankly’s – football is not a matter of life or death, it’s more important than that – given that they’ve started pushing Premiership, and Serie-A fixtures to the top of their serps (search engine results pages) for searches using city names that [...]

Alice Hoffman blasts reviewer on Twitter

Monday, June 29th, 2009

There’s an interesting story brewing on Twitter at the moment, as best-selling author Alice Hoffman has taken to task reviewer Roberta Silman for her review of The Story Sisters, Hoffman’s new novel.
There are countless blogs and twitter profiles talking about Hoffman’s reaction – she tweeted up to 27 times about the review, going so far [...]

Google Wave – exciting possibilities

Thursday, June 18th, 2009

So the big news in recent weeks has been the presentation of Google Wave, due to be fully launched later in the year. You can check out the presentation here.
As with virtually any new search/social media release, there’s immediate talk of it being a *killer – with twitter being the * in this particular case. [...]

The problem with AJAX and Flash – in terms of google indexing

Monday, June 1st, 2009

There’s a great article by Vanessa Fox over at SearchEngineLand.com which, taking its lead from triumphant announcements at the Google I/O conference, discusses the still very real problems some sites have in being effectively indexed and ranked in google and other search engines because of their use of AJAX and Flash – two very [...]

5 Reasons Writers Need Their Own Websites

Friday, May 29th, 2009

The trouble with being dedicated to your job is that you’re like a horse with blinders on – you don’t seem to enjoy the benefits that peripheral vision can bring. Yes, you are focused on your work and enjoy it so much that you have time for little else when you’re busy, but there is [...]

Moving domains – an expert experiments

Monday, May 25th, 2009

Back in April Google guru Matt Cutts decided to move his blog from his www.mattcutts.com domain to another that he owns, www.dullest.com, changing host and ip address at the same time. All things that can have an impact on how your website performs both for visitors and for search engines.
Now he’s moved it back, and [...]

#wossybookclub teaches some twitter lessons for authors online

Tuesday, May 19th, 2009

The power of twitter (and social networking / online presence in general) to shift books has been forcefully demonstrated by the almost impromptu launch of the #wossybookclub.
Jonathan Ross, the tv celebrity who tweets using @wossy and has over 250,000 followers, decided last week to set up a book club on twitter. Browse over to [...]

Wolfram Alpha Bologna Conundrum

Monday, May 18th, 2009

Like many people over the last couple of days, I’ve headed over to Wolfram Alpha to see this new engine that will supposedly provide definitive answers to factual queries. An ‘answer engine’ as it were, as opposed to Google’s search engine.
It’s early days, and perhaps unfair to start hitting out at the results provided from [...]